Publicis West Africa (PWA) Job Vacancy

Publicis West Africa

Publicis West Africa (PWA) has a new job vacancy. The company is looking to hire a E-Business Manager. 

Job Description:

  • Maintain website content via Content Management System (CMS) and/or XML ingestion.
  • Update all web pages, newsletters through a combination of online editorial tools and/or direct HTML manipulation.
  • Plan and manage all digital marketing, including Email/SMS, Search, Influencers, social, display & video campaigns
  • Measure and report on the performance of digital marketing campaigns
  • Identify trends and insights, and optimize – design, messaging, spend and performance based on the insights
  • Collaborate with internal teams, agencies and partners to create digital solutions such as landing pages, Newsletter templates, AR Filters, Bots and optimize user experience
  • Utilize strong analytical ability to evaluate and optimize end-to-end consumer experience across multiple channels and customer touch points
  • Direct global innovative e-business projects – strategic business case development, project selection, piloting, and implementation.
  • Provide thought leadership and perspective on marketing, tech and communications.

See Also: Work Opportunities At UNHCR

Qualifications:

Experienced E-Business Manager to assist in the planning, execution, optimization and reporting of online marketing efforts.

Job Description:

  • Maintain website content via Content Management System (CMS) and/or XML ingestion.
  • Update all web pages, newsletters through a combination of online editorial tools and/or direct HTML manipulation.
  • Plan and manage all digital marketing, including Email/SMS, Search, Influencers, social, display & video campaigns
  • Measure and report on the performance of digital marketing campaigns
  • Identify trends and insights, and optimize – design, messaging, spend and performance based on the insights
  • Collaborate with internal teams, agencies and partners to create digital solutions such as landing pages, Newsletter templates, AR Filters, Bots and optimize user experience
  • Utilize strong analytical ability to evaluate and optimize end-to-end consumer experience across multiple channels and customer touch points
  • Direct global innovative e-business projects – strategic business case development, project selection, piloting, and implementation.
  • Provide thought leadership and perspective on marketing, tech and communications.
See also  Analyst (Accounts Payable) at Standard Chartered Bank

Suggested: Potential Collaboration Between Ludacris And Sarkodie?

Requirements:

  • 5 to 8 years  experience as a Digital Marketing Manager or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with social media, Google Ads, email campaigns and SEO/SEM
  • Knowledge of web analytics tools (e.g., Google Analytics, Data Studio etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent Microsoft Excel and PowerPoint skills
  • Excellent communication and interpersonal skills
  • BSc/BA in marketing or relevant field

How To Send An Application The Job Vacancy At Publicis West Africa (PWA) 

Apply Here

 

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